How To Generate More Leads For Your Affiliate Business Via Facebook

With 1.8 billion active users, Facebook has not only become a household name, but also a great place for businesses to advertise their products.

Facebook advertising has proven to be so successful that it’s become a part of almost every business marketing strategy, regardless of the company’s size. Using its advertising services is a sure way to getting your business the long-awaited and much-needed boost.

Lead generation is essential for any business to be able to sustain itself and grow, but in the past, that wasn’t always such an easy task.

Luckily, with the advent of digital technologies, the whole process has been made a lot easier and less time-consuming. And as you’re able to generate leads faster, it stands to reason that your business will grow a lot faster as well.

So, how is Facebook able to make such notable difference for business throughout the world?

The secret lies in its unsurpassable targeting options. And due to that, Facebook is, by far, the best place to advertise your products and generate new leads for your business.

Even if you’re just starting out or if you’re a seasoned affiliate marketer, Facebook’s advertising system is easy enough to learn and won’t give you too much trouble.

There are two primary ways of generating leads on Facebook – having your own Facebook page and running Facebook ads.

Creating Your Facebook Page

Facebook pages are really easy to set up and are a great way to advertise your products for free.

If you post regularly and amass a following, you’ll be able to send quite a lot of traffic to your affiliate links without having to pay for the clicks.

A good posting strategy is to always find a relevant photo you can post with the links you leave in the description. The reason for that is really simple – people would just keep scrolling over big chunks of text or link-only posts, and never click on them, or read them.

First, you need to generate interest in your audience, make them give your post a chance. And relevant and attention-grabbing photos will give you that split-second opening. Just a fraction of the second is more than enough for people to decide whether they’re interested in clicking on the link in the description or not.

Also, make sure you post at least a few times per day. For this reason, it’s always good to have a posting plan for at least one month in advance. All you need is just one day a month to create your social media strategy for the following month.

Running Facebook Ads

As I said, Facebook is yet unmatched when it comes to ad targeting options.

This, of course, has been made possible by Facebook’s insight into its users’ interests, behavior, and demographic characteristics. Besides these, Facebook also has access to the information concerning the user’s language, geographic location, age and, education. Pretty much anything they have chosen to share.

And that’s how businesses are able to laser-target their audience and serve their ads only to relevant people. That means that your marketing efforts would be better spent if you were to send a general ad to anyone on Facebook. Not only would that cost more, but it would also be ineffective.

There would be no logic in showing a women’s stiletto shoes ad, for example, to a 60-year-old man living in Italy. Other than the obvious fact that he wouldn’t buy women’s shoes, but the chances are that he probably wouldn’t even be able to read your ad due to the language barrier.

Try Out Affiliate Marketing

I’ve only scratched the surface with explaining how generating leads through Facebook works.

A lot more is required to run a profitable and fruitful affiliate marketing business online.

If you want to find out more and get a full, more detailed picture of how you can start your own affiliate marketing business, my turnkey CB Affiliate Academy course is the right match for you.

It will teach you skills that will set you apart from your competitors and make sure you achieve success significantly faster.

By clicking on the image below, you’ll get instant access to my CB Affiliate Academy course.